The most full-featured, well-supported rental software in North America. Elite is ideal for equipment, event, general, and specialty rental companies of all sizes. Available in cloud-hosted and self-hosted forms.
An easy-to-use, cloud-native software built with ecommerce in mind, Essentials easily handles the basics of rental without all the bells and whistles required by a full-service rental business.
Point of Rental unites the rental ecosystem. Seamlessly connect the tools, platforms, and partners you rely on. We deliver the partner solutions and integrations that keep your business moving. When your systems work together, everything runs faster.
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Unlocking purchase orders, partial-day rentals, and tighter security they didn't know they had.
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Manage inventory, communication, and operations across every branch.
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The most full-featured, well-supported rental software in North America. Elite is ideal for equipment, event, general, and specialty rental companies of all sizes. Available in cloud-hosted and self-hosted forms.

An easy-to-use, cloud-native software built with ecommerce in mind, Essentials easily handles the basics of rental without all the bells and whistles required by a full-service rental business.
Since Point of Rental’s beginning, we’ve held ourselves to a high standard. Pointers have always embodied the values we were founded on: Honesty. Integrity. Ingenuity. Reliability. Thoughtfulness. Helpfulness. Dedication. Courage. When we add a new member of the Point of Rental family, we ensure each addition reinforces who we are.
As our growth accelerates, we’ve streamlined our values for simplicity’s sake – imagine trying to pronounce the acronym made by our original core values! As a team, we’ve agreed that Pointers are EPIC. We’ll strive to make your experience with Point of Rental EPIC, too.
We equip our teammates, customers, and communities to reach their full potential. We foster confident autonomy to resolve issues.
We are committed to creating an environment of authenticity, honesty, and openness.
We are trailblazers, committed to constant innovation in everything we do for our team, our customers, and our communities.
We authentically care about our teammates, customers, and communities by supporting and mentoring them to be their best.