Point of Rental is EPIC


Since Point of Rental’s beginning, we’ve held ourselves to a high standard. Pointers have always embodied the values we were founded on: Honesty. Integrity. Ingenuity. Reliability. Thoughtfulness. Helpfulness. Dedication. Courage. When we add a new member of the Point of Rental family, we ensure each addition reinforces who we are. As our growth accelerates, we’ve streamlined our values for simplicity’s sake – imagine trying to pronounce the acronym made by our original core values! As a team, we’ve agreed that Pointers are EPIC. We’ll strive to make your experience with Point of Rental EPIC, too.






We equip our teammates, customers, and communities to reach their full potential. We foster confident autonomy to resolve issues and discover new ideas by investing in continuing education, promoting an atmosphere of open questioning and active listening, and defining a wide boundary of trust.


We are committed to creating an environment of authenticity, honesty, and openness. Our actions demonstrate conviction and purposeful intention in the way we interact with our teammates, customers, and communities.


We are trailblazers, committed to constant innovation in everything we do for our team, our customers, and our communities. We relentlessly strive to identify opportunities and surmount future challenges to ensure success.


We authentically care about our teammates, customers, and communities. By supporting and mentoring them to be their best, we empower and encourage them to serve others with the goal of making the world a better place.

Are you EPIC?

We’re not the only EPIC ones. Point of Rental users are empowering, principled, innovative, and caring, too. That’s why we created the EPIC Awards, presented annually to Point of Rental users who do great things to benefit their teams, their customers, and their communities (and remember to tell us about it). If you know a Point of Rental user (including yourself) like that, tell us about them via the form!


Pointers are encouraged to pursue continuing education and professional development, which the company reimburses. We provide thorough initial training to customers, and continue to assist and educate throughout our relationship with software users as the software develops. Annual user conferences and user meetings mean there’s always an opportunity to get facetime with Point of Rental leadership and experts.


Whether it’s our cross-departmental teams, infrastructure that affords new hires direct connections with leadership from day one, or even uInnovate, our suggestion management system that connects everyone with ideas from across the globe, we’re all working together to provide the best software and best experience possible. And that goes for customers, Pointers, and anyone we work with.


You won’t hear a lot of “we can’t” here at Point of Rental. We listen earnestly and provide guidance based on our perspective and experience, allowing ideas to find a path to implementation. Our customers and everyone on our team are encouraged to suggest ideas that they think will improve the software, the company, and the world around us.


We’re not going to surprise a customer or a co-worker by making promises we won’t fulfill. It doesn’t happen often, but if we’ve made a mistake, we apologize, rectify the situation, move on and do better.


Because we’re focused on customer success, if you’re having an issue, we’ll tackle it together. We focus on solutions and the steps we need to take to get there – and we won’t let the issue go until you’re on the right path.


Tens of thousands of experts are using our software to run their rental businesses worldwide. With their combined insight, along with 600+ years of experience in-house from our nearly 200 Pointers, we’re able to take the best ideas and turn them into the innovations of the future.

Innovation Awards

Professional athletes strive to be the best players they can be, but they’re also judged publicly by their championships. It’s no different with rental software companies. Ultimately, what’s important is that we do the best we can to ensure our customers are successful…but while we’re here, we might as well win a little hardware. We’ve earned honors from every major industry vertical for our service and our software innovations.

Point the Way

Our employee-led charitable giving organization heads up the company’s charitable giving opportunities. Created in 2018 to coordinate our individual efforts for maximum impact, we’ve donated thousands of dollars, hundreds of pounds of food, and lots of time to charities and organizations near and dear to our people.


We don’t pass up opportunities to praise our co-workers. Whether someone helped you on a project or did a great job creating something, the praise is shared easily. We also pay attention to our colleagues and reach out when they seem to be in trouble, helping them get back to their EPIC selves.