The Secret to Balancing Utilization, Return on Investment and Your Bottom Line
How well you manage your inventory is a key contributor to whether your rental business is profitable or not. Having too little of a rental
April 8, 2015
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PRODUCT IMAGE
An easy-to-use, cloud-native software built with ecommerce in mind, Essentials easily handles the basics of rental without all the bells and whistles required by a full-service rental business.
The most full-featured, well-supported rental software in North America. Elite is ideal for equipment, event, general, and specialty rental companies of all sizes. Available in cloud-hosted and self-hosted forms.
OTHER PRODUCTS
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INDUSTRIES
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CASE STUDIES
INDUSTRIES
INTEGRATIONS
Concrete Strategies
Concrete Strategies isn't a traditional rental outlet; they use Point of Rental to "rent" items out internally, avoiding the need to...
MK Equipment
MK Equipment left their inventory software behind and added Point of Rental several years ago, which made a big difference in their...
Rental Guys
With 11 locations throughout Northern California and Nevada, Rental Guys has a lot of equipment to track. That can be especially...
Lease Crutcher Lewis
The data within the software also drives Lease Crutcher Lewis' investments - they're able to see which equipment they need more of and...
Party Pro Rents
Point of Rental helps Party Pro Rents track tens of thousands of inventory items, manage a website, handle last-minute changes, and...
Chet's Rent-All
Chet's Rent-All used to use software that required multiple updates any time they wanted to change something, which would sometimes...
Kimps Ace Rental Place
While attending Point of Rental’s International Conference, Clint Kimps heard about the company’s plans to start a business consulting...
Crown Rental
The staff at Crown Rental remembers the frustration of training people to do inspections in a busy rental shop. That is, until they found...
Balcom Brothers, Inc.
For years, Balcom Brothers depended on limited, outdated software. They were outgrowing its functionality and it never...
Rent Smart, LLC
Rent Smart opened its doors in 2007 in Grant, Michigan. It’s owned and run by longtime residents Pat and Lori Gardner and their four...
Total Rental
Total Rental’s previous software was built to handle rental as it was - it was unable to work easily with a lot of the other software that...
ABC Rental Centers
ABC Rental Centers didn’t think they had a software problem in 2008, to be honest. Owner David Delk was attending a local ARA event...
Rental Solutions, Inc.
Rental Solutions, Inc. operates in a niche industry, so they were searching for a versatile, flexible, cloud-based rental software that would...
Colorado Party Rentals
Colorado Party Rentals was opening new locations and their previous software wasn’t able to handle inventory tracking at multiple locations...
Northside Tool Rental
Northside Tool Rental wanted software that would handle everything - from their inventory to their fleet to their employees and even their...
Big Ten Rentals
With 25+ deliveries a day to a service area that includes parts of Iowa, Wisconsin, Illinois, Missouri, and Minnesota, Big Ten Rentals wanted to...
Special Occasions Parties & Events
In 2008, Tegner and Special Occasions converted to Point of Rental. As they’ve grown, they add features that enhance functionality and...
Tents for Rent, LLC
The only “problem” Tents for Rent had is that they’re always looking for ways to improve and enhance their business. Their previous...
A Tool Shed Equipment Rentals
In 2002, A Tool Shed decided to trust Point of Rental with their business. They were one of the first multi-store locations to work with the company, giving them a lot of input...
Blue Tank & Pump Rental
The Blue Tank & Pump Rental team was pulling from paperwork, Excel, and a patchwork of software solutions to get the job done. This was...
Welcome Home Furniture Rental & Staging
With a 21,000 sq. ft. warehouse (furniture takes up quite a bit of space) and a smaller staff than is typical for such a warehouse, Welcome Home needed...
Race Day Events
Race Day Events in Fitchburg, Wisc. needed software that would show them what equipment was committed and where. They’d been...
Tejas Equipment Rentals
Founded in 1975, Tejas Equipment Rental is a locally-owned and operated Texas company that strives every day to deliver a great...
Ideal Rent-All
Like so many now-Point of Rental users, Ideal Rent-All was frustrated with a lack of accessibility in their previous rental software...
Trinity Equipment Rentals
Trinity Equipment Rentals has been serving Southern California since 2011. They bring more than 100 years of industry experience to their interactions...
Construction Rental Inc.
Construction Rental Inc. was searching for Windows-based rental software in 2005. Their prior software was difficult to use and...
Peoria & Morton Rentals
Brad was just entering the rental industry in 2011 with Peoria Rentals. He wanted to make a long-term investment in his...
Apache Equipment Rentals
Apache was having problems with inventory tracking, converting contracts with damages into work orders, inability to track...
Party Reflections
In 2011, Chief Business Officer Jonas Hutchison and the team decided they needed to move quickly. “We made a decision and we told..."
Prime Time Party Rental
A devastating fire hit Prime Time Party Rental in November of 2006. In the middle of the night, the fire broke out in the warehouse...
Trench Shore Rentals
Trench Shore Rentals, like most trench shoring companies, deals with customers that are renting equipment for a long period of...
PDQ Rentals
Having a rapidly growing business and fleet can make it difficult to keep track of inventory, and PDQ was fighting that issue as well. In this case...
TBC Safety
TBC Safety had previously used a very cumbersome software system that took a great deal of time and effort. Often, it would miscalculate...
Skid-O-Kan
Skid-o-Kan had outgrown its route-mapping method. With an average of 2,000 units on rent, the task of dispatching service for twenty...
Star Rentals
One of the 50 largest rental stores in the US and the largest on the Pacific coast, Star Rentals was using an aging system that hadn't been updated for...
Busylad Rent-All
Busylad Rent-All was using paper loading and check-in sheets in their warehouse, which led to duplicate processes and lost paperwork. That's when...
Bristol Rent-All
Instead of putting up with software that wasn’t able to live up to their expectations, the Barkers came back quickly to Point of Rental...
South Jersey Party Rentals
In 2010, South Jersey Party Rentals was growing quickly...perhaps a little too quickly. As they searched for a rental software solution that would...
Event Essentials
Data in Event Essentials' previous system was difficult to access and even tougher to analyze, requiring pulling numbers from several locations and uniting...
Vellano Shoring
Vellano Shoring was looking to grow and they needed a software that would accommodate that. The spreadsheets they were using...
Wilson’s Rental & Landscape Supply
When Wilson’s Rental & Landscape Supply in Lincoln, Maine, started up, the company used cheap online software that seemed to work at first...
Elite Events & Rentals
At less than $1 million in annual revenue, Ahlgren thought perhaps his company “wasn’t ready yet” for Point of Rental, but...
Badger Rental Services
How do Shurling and Point of Rental ensure that Badger Rental Services is able to integrate new technologies to benefit the company?
Epic Rental & Decor
After purchasing the event rental division of A to Z Rental Center in Eden Prairie, Minn., owners Kim and Jeff Kim knew...
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DISCOVER
FEATURED CONTENT
How to Build a Rental Business That Lasts for Generations
Rental companies that last for generations are not just passed down. They are built to be passed down. And that comes from discipline, systems, and a constant focus on performance.
Webinar Recap: How Rental Businesses Can Turn Data Into a Competitive Advantage
In a recent webinar, Point of Rental experts explored how rental companies can move beyond static reporting and create a clear framework for leveraging data across operations.
Webinar Recap: Our Experts Weigh in on Pricing, Fees, Cancellations, and Online Booking
Leaders from across Point of Rental examine five of the rental industry’s most debated policy questions: pricing transparency, credit card fees, cancellation policies, damage waivers, and fully online...
Rental Intelligence Suite Is Here: AI-Powered Clarity for Rental Leaders
On March 2 at the ARA Show in Orlando, we officially introduced something we believe will reshape how rental businesses make decisions.
Meet Rental Intelligence Suite.
Built specifically for the...
Point of Rental Launches Intelligent Phone Agent
It happens in seconds.
The phone rings during a delivery. A counter team member is helping a walk-in customer. Another call is on hold. One more goes to voicemail.
That missed call could have been...
COMPANY
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FEATURED CONTENT
Point of Rental Launches Rental Intelligence Suite
Point of Rental introduces Rental Intelligence Suite, AI-powered insights built for rental businesses
Fort Worth, Texas — Point of Rental Software has introduced Rental Intelligence Suite, a set...
Point of Rental Introduces Intelligent Phone Agent
Fort Worth, Texas — March 2, 2026 — Point of Rental Software today announced the launch of its new Intelligent Phone Agent, an AI-powered solution designed to ensure rental businesses never miss...
Point of Rental Software Acquires The Owl, Investing in Industry Leadership and Rental Expertise
Fort Worth, Texas — 3/1/2026 — Point of Rental Software, a global leader in rental management solutions, today announced the acquisition of The Owl, a rental data insights platform founded by industry...
Point of Rental Celebrates Giving with The Cowshed
READING, England — Point of Rental has reinforced its commitment to community engagement through a hands-on partnership with The Cowshed, a Berkshire-based charity supporting individuals and families facing...
Point of Rental Makes Mobile App More Fulfilling
Company’s POR One App Adds Contract Fulfillment Functionality
FORT WORTH, Texas — Drivers for event rental companies can do more with Point of Rental One’s new fulfillment features for Elite.
Fulfillment...