
Josh Nickell, ARA VP, Equipment Segment
Josh Nickell likes his steaks with a reverse sear and his metaphors to be orchestra-related. He’s helped build a rental business and worked in rental
The most full-featured, well-supported rental software in North America. Elite is ideal for equipment, event, general, and specialty rental companies of all sizes. Available in cloud-hosted and self-hosted forms.
An easy-to-use, cloud-native software built with ecommerce in mind, Essentials easily handles the basics of rental without all the bells and whistles required by a full-service rental business.
Point of Rental unites the rental ecosystem. Seamlessly connect the tools, platforms, and partners you rely on. We deliver the partner solutions and integrations that keep your business moving. When your systems work together, everything runs faster.
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Unlocking purchase orders, partial-day rentals, and tighter security they didn't know they had.
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Manage inventory, communication, and operations across every branch.
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The most full-featured, well-supported rental software in North America. Elite is ideal for equipment, event, general, and specialty rental companies of all sizes. Available in cloud-hosted and self-hosted forms.

An easy-to-use, cloud-native software built with ecommerce in mind, Essentials easily handles the basics of rental without all the bells and whistles required by a full-service rental business.

Josh Nickell likes his steaks with a reverse sear and his metaphors to be orchestra-related. He’s helped build a rental business and worked in rental

In a world where equipment thieves will try anything to get their hands on a rental store’s equipment, Garrett Shurling (and his team at Badger

Andrew Sherrington, Point of Rental’s videographer/media manager, tries to convince us that he really, truly is English. We discussed his path to videography and his

In May, the ARA announced that they’re expanding access to their Young Professional Network. For the first time, associate members from 18-40 will be included

Last week, Peer Executive Groups (PEG) announced the winners of the 2021 Top Gun honors in advance of their fall PEG meeting schedule. The award

Despite the coronavirus pandemic causing closures and uncertainty throughout the year, the 2020 RER 100 earned $25.6 billion in rental revenue in 2020 – overall