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An easy-to-use, cloud-native software built with ecommerce in mind, Essentials easily handles the basics of rental without all the bells and whistles required by a full-service rental business.

The most full-featured, well-supported rental software in North America. Elite is ideal for equipment, event, general, and specialty rental companies of all sizes. Available in cloud-hosted and self-hosted forms.

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PRO EM Becomes 1200th Point-of-Rental Software Customer

A rental company is only as good as its inventory management. For that reason, PRO EM, listed as the 5th top rental company by Special Events® Magazine, recently enlisted the leader in rental management software, Point-of-Rental™ Systems, to manage its Phoenix, Tucson and Denver locations, as well as the company’s vast party, tabletop, wedding and equipment deliverables.

Both Point-of-Rental™ Systems and PRO EM had something to celebrate–the launch of Point-of-Rental at PRO EM and the fact that PRO EM became the 1,200th Point-of-Rental customer.

In addition to providing cake to celebrate the occasion, Point-of-Rental provided company-wide training and support as well as integration guidance from the old system to the new.

Point-of-Rental™ Systems was created by rental industry professionals to provide a reliable, flexible and accurate alternative to the previous industry norm of DOS-based and error-plagued systems. Their software can be configured for use in many types of rental applications including party and event, construction equipment, studio equipment and audio/visual. Learn more about Point of Rental at www.point-of-rental.com.

PRO EM touches over 8 million people each year through weddings, high-profile sporting and cultural events, corporate meetings and social gatherings. The company offers a complete portfolio of services from traffic control and security to custom design and graphics capabilities. Find out more at: https://www.proem.org.

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Point of Rental Launches Rental Intelligence Suite

Point of Rental introduces Rental Intelligence Suite, AI-powered insights built for rental businesses Fort Worth, Texas — Point of Rental Software has introduced Rental Intelligence Suite, a set of AI-powered tools that help rental businesses turn complex data into clear, useful insights. Rental Intelligence Suite is built for the rental

Point of Rental Introduces Intelligent Phone Agent

Fort Worth, Texas — March 2, 2026 — Point of Rental Software today announced the launch of its new Intelligent Phone Agent, an AI-powered solution designed to ensure rental businesses never miss another call—or another revenue opportunity. Built specifically for the rental industry, the Intelligent Phone Agent answers incoming calls

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