Background

Apache Equipment Rentals supplies equipment for a variety of industries, including construction and industrial. Serving the entire state of Arizona, Apache opened in April 2004 after acquiring 10 acres located in Phoenix. In 2017, the company relocated to their current headquarters. Striving to make business simple and flexible, Apache offers customers the benefits of a large equipment rental store with family store ethics and honest values.

Problem

Apache was having problems with inventory tracking, converting contracts with damages into work orders, inability to track ROI properly, and overall user-unfriendliness. Unable to get what a rental business needs from their software, they found themselves in the market for new rental software.

Solution

“When we looked at Point of Rental,” said Apache Equipment Rentals owner Spencer Nally. “I was drawn to it just on the use of it – it was very friendly to any operator.”

Spencer saw what he needed to see in Point of Rental’s reporting, too. He could see what his machines were making over any period of time. He could track their ROI. All in all, he could see he’d be able to determine the best course of action for his business.

Results

Apache’s growth has continued to accelerate. The team uses the data they get from their software to make better business decisions and provide what customers in Arizona are looking for. 

“We started with 67 pieces and have grown it into a 1400-piece inventory that just seems to grow and expand every year,” General Manager Ben Klootwyk said.

They’re also excited to work with a software company that cares about them. Point of Rental’s work with the Apache team via phone and remote desktop sharing allows issues to be resolved quickly. It also gets Apache’s team back and helping customers faster.

Even better, everyone is able to reap the benefits of Point of Rental’s support.

“From my controller to the president of the company, anybody can pick up a phone and call Point of Rental’s support staff and we have a solution,” Spencer said.

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