{"id":38591,"date":"2020-03-14T00:06:02","date_gmt":"2020-03-14T00:06:02","guid":{"rendered":"https:\/\/por-development.local\/pandemic-how-is-the-rental-industry-reacting-to-covid-19\/"},"modified":"2020-05-15T19:41:36","modified_gmt":"2020-05-15T19:41:36","slug":"pandemic-how-is-the-rental-industry-reacting-to-covid-19","status":"publish","type":"post","link":"https:\/\/www.point-of-rental.com\/za\/pandemic-how-is-the-rental-industry-reacting-to-covid-19\/","title":{"rendered":"Pandemic: How is the Rental Industry Reacting to COVID-19?"},"content":{"rendered":"

With professional sports being suspended, concerts and other events canceled, and a <\/span>national emergency being declared<\/span><\/a> in the United States and in several other nations, it\u2019s clear that COVID-19 is going to have a substantial impact within the rental industry.<\/span><\/p>\n

ARA\u2019s <\/span>Rental Pulse<\/span><\/a> is reporting large numbers of cancellations or modifications to rentals and purchase orders throughout the rental world – events companies are reporting greater numbers of cancellations and equipment companies are reporting heavier revenue impacts.\u00a0<\/span><\/p>\n

The bad news for the rental industry is that so many businesses are small, family businesses – people for whom an extended period of \u201csocial distancing\u201d could be devastating. It\u2019s also a transitional period for many – throughout the northern U.S., for example, many rental businesses haven\u2019t yet hired for their busy season.\u00a0<\/span><\/p>\n

Here\u2019s how people in the rental industry are responding to COVID-19 as of now:<\/span><\/p>\n

They\u2019re disinfecting<\/b>: <\/span><\/h6>\n

Many people are recommending simply going above and beyond their typical processes with sanitizing and washing hands. They\u2019re also considering using ozone generators when people, pets and plants are out of the office, now that some studies suggest coronavirus may be an <\/span>airborne disease<\/span><\/a> (officially, it\u2019s only known to spread via droplet at this point).\u00a0<\/span><\/p>\n

They\u2019re catching up<\/b>: <\/span><\/h6>\n

In every negative situation, there are opportunities to create positives. Now is a great time to do the things it’s usually difficult to find time for. Need to build farm tables or any other rental item? Been putting off a full inventory? How about training your team? When everyone’s back to full-scale operations, you’ll have a more knowledgeable, helpful staff and happier customers.<\/p>\n

They\u2019re signing online petitions<\/b>: <\/span><\/h6>\n

Events are being canceled quickly as governments impose limits on gatherings and businesses move to limit liability. This has cost the event industry billions of dollars worldwide, so more than 75,000 people have signed a petition for an event industry-specific federal aid package. You can add your name <\/span>here<\/span><\/a>.\u00a0<\/span><\/p>\n

They\u2019re concerned about their employees<\/b>: <\/span><\/h6>\n

From layoffs to temporary layoffs to cutting hours to working with local businesses in other industries that may not be as affected, leaders are trying to figure out what they can do to keep their employees and make the transition back to a full-tilt busy season as quickly as possible.\u00a0<\/span><\/p>\n

They\u2019re connecting with others online<\/b>: <\/span><\/h6>\n

The ARA has created a <\/span>Facebook group<\/span><\/a> where people involved in the industry can talk among each other and share what they\u2019re doing to take care of their businesses, their staffs, and themselves. It\u2019s a great place to see what\u2019s happening for rental-specific questions like \u201cHow are you dealing with cancellations?\u201d\u00a0<\/span><\/p>\n

They\u2019re getting help from their government<\/b>: <\/span><\/h6>\n

We pay taxes, in part, to ensure that someone will be there to help when we go through tough times. <\/span>Inc. magazine<\/span><\/a> is tracking what federal, state, and local government programs and loans are available to limit the impact to companies.\u00a0<\/span><\/p>\n

At Point of Rental, we’re doing what we can to limit the spread of COVID-19 as well. We’re all sanitizing, washing more than ever, working from home where possible, and eliminating non-essential travel. We will, however, continue to ensure that all scheduled implementations take place on time. We’re committed to minimizing the potential impact of this pandemic on your business.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

With professional sports being suspended, concerts and other events canceled, and a national emergency being declared in the United States and in several other nations, it\u2019s clear that COVID-19 is going to have a substantial impact within the rental industry. ARA\u2019s Rental Pulse is reporting large numbers of cancellations or modifications to rentals and purchase […]<\/p>\n","protected":false},"author":17,"featured_media":38189,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1162,101],"tags":[],"class_list":["post-38591","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-additional-content-za","category-rental-industry-za"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t