{"id":105335,"date":"2026-04-28T13:50:37","date_gmt":"2026-04-28T18:50:37","guid":{"rendered":"https:\/\/www.point-of-rental.com\/?p=105335"},"modified":"2026-04-30T18:58:31","modified_gmt":"2026-04-30T23:58:31","slug":"webinar-recap-job-costing","status":"publish","type":"post","link":"https:\/\/www.point-of-rental.com\/za\/webinar-recap-job-costing\/","title":{"rendered":"Webinar Recap: Are You Making Money on This Job? A Practical Look at Job Costing"},"content":{"rendered":"<style>\n.article-paragraph {\n  margin: 0 0 1em;\n}<\/p>\n<p>\/* Extra space below unordered lists *\/\n.entry-content ul,\n.wp-block-post-content ul,\n#content ul,\n.post-content ul,\n.single-post ul {\n  margin: 0 0 1em !important;\n}\n<\/style>\n<div class=\"por-toc\" style=\"border: 1px solid #e5e7eb; background: #f9fafb; padding: 16px; margin: 0 0 1.75em;\">\n<h2 style=\"margin: 0 0 0.75em;\">Table of Contents<\/h2>\n<ol style=\"margin: 0; padding-left: 1.25em;\">\n<li><a href=\"#intro\">How Rental Businesses Can Move From Revenue Tracking to Real Profitability<\/a><\/li>\n<li><a href=\"#why-job-costing\">Why Job Costing Changes How Rental Businesses Measure Success<\/a><\/li>\n<li><a href=\"#where-profitability-breaks-down\">Where Profitability Breaks Down<\/a><\/li>\n<li><a href=\"#what-job-costing-solves\">What Job Costing Actually Solves<\/a><\/li>\n<li><a href=\"#templates\">Why Templates Are the Key to Consistency<\/a><\/li>\n<li><a href=\"#single-source\">The Importance of a Single Source of Truth<\/a><\/li>\n<li><a href=\"#review-profitability\">How Rental Businesses Should Review Profitability<\/a><\/li>\n<li><a href=\"#works-within-elite\">How Job Costing Works Within Elite<\/a><\/li>\n<li><a href=\"#resolution\">From Guesswork to Confidence<\/a><\/li>\n<li><a href=\"#takeaways\">Key Webinar Takeaways<\/a><\/li>\n<li><a href=\"#comparison-table\">Job Costing Challenges and How to Solve Them<\/a><\/li>\n<li><a href=\"#faq\">Frequently Asked Questions About Job Costing<\/a><\/li>\n<li><a href=\"#watch-webinar\">Watch the Full Webinar<\/a><\/li>\n<\/ol>\n<\/div>\n<h2 id=\"intro\">How Rental Businesses Can Move From Revenue Tracking to Real Profitability<\/h2>\n<div class=\"article-paragraph\">Most rental businesses can easily answer one question: how much revenue did this job bring in?<\/div>\n<div class=\"article-paragraph\">The tougher question, which really determines long-term success, seems simple but is much harder to answer: Did we actually make money?<\/div>\n<div class=\"article-paragraph\">In a recent Point of Rental webinar, industry experts explained why many rental companies miss the full picture on profitability, where margins quietly slip away, and how better visibility can improve decision-making right away.<\/div>\n<div class=\"article-paragraph\">The discussion was led by Judy Fort, Director of Global Solution Engineering at Point of Rental, with Adam Seyedmortaza, Software Engineering Manager, and Scott Mackay, Senior Solutions Engineer. They talked through the real-world challenges of job costing and how rental businesses can move from guessing to having clear answers.<\/div>\n<div class=\"article-paragraph\">When the webinar took place, job costing was almost ready for beta release. The demo showed a beta version; the Point of Rental team mentioned that the user interface might still change before the full launch.<\/div>\n<h2 id=\"why-job-costing\">Why Job Costing Changes How Rental Businesses Measure Success<\/h2>\n<div class=\"article-paragraph\">Many rental companies still measure success by volume: more contracts, more deliveries, and more revenue.<\/div>\n<div class=\"article-paragraph\">Mackay challenged that mindset directly.<\/div>\n<div class=\"article-paragraph\">&#8220;Job costing turns rental businesses from revenue-focused to margin-focused,&#8221; Mackay said. &#8220;You stop measuring success based on how many orders went out, and start measuring it by how much each order actually put in your pocket.&#8221;<\/div>\n<div class=\"article-paragraph\">This difference is more important than it appears. Revenue looks good on paper, but profitability can tell a very different story once you include real-world costs.<\/div>\n<div class=\"article-paragraph\">&#8220;Most teams can tell you what a job brought in, but not necessarily what it actually made,&#8221; Mackay explained.<\/div>\n<div class=\"article-paragraph\">In event and service-heavy rentals, the gap between revenue and actual profit can be quite large.<\/div>\n<h2 id=\"where-profitability-breaks-down\">Where Profitability Breaks Down<\/h2>\n<div class=\"article-paragraph\">The webinar showed a common pattern in rental operations: profitability rarely disappears suddenly. Instead, it slips away in small, often unnoticed ways.<\/div>\n<div class=\"article-paragraph\">Mackay pointed to one of the biggest challenges: disconnected data.<\/div>\n<div class=\"article-paragraph\">&#8220;When costs live in multiple places, it becomes hard to tell which jobs are truly profitable and which ones only look good on revenue,&#8221; Mackay said.<\/div>\n<div class=\"article-paragraph\">Without a single, clear view, teams end up relying on scattered systems or just their instincts.<\/div>\n<div class=\"article-paragraph\">&#8220;A lot of times it&#8217;s just a gut feeling,&#8221; Mackay added.<\/div>\n<div class=\"article-paragraph\">Guessing becomes even riskier when costs change from job to job.<\/div>\n<div class=\"article-paragraph\">&#8220;Last-minute changes are where margins tend to leak away,&#8221; Mackay said, pointing to extra runs, added crew members, and extended install times.<\/div>\n<h2 id=\"what-job-costing-solves\">What Job Costing Actually Solves<\/h2>\n<div class=\"article-paragraph\">Job costing does not replace your current workflows. Instead, it helps connect them more clearly.<\/div>\n<div class=\"article-paragraph\">Seyedmortaza described it as a centralized view of performance. &#8220;It&#8217;s a one-stop shop that allows you to link everything that you&#8217;ve done on a job,&#8221; he said. &#8220;All the revenue you brought in and what you&#8217;ve expensed, all in one place.&#8221;<\/div>\n<div class=\"article-paragraph\">The goal is simple: understand your profitability without having to search through different systems.<\/div>\n<div class=\"article-paragraph\">&#8220;This is not accounting software,&#8221; Seyedmortaza added. &#8220;This is empowering you to know\u2014are my jobs profitable? Am I charging the right amount? Am I spending too much?&#8221;<\/div>\n<div class=\"article-paragraph\">With this clarity, teams can stop reacting after the fact and start making better decisions ahead of time.<\/div>\n<div class=\"article-paragraph\">Mackay emphasized the timing advantage: &#8220;The value of job costing is visibility before the job is over,&#8221; he said. &#8220;So teams can spot margin pressure while they still have time to react.&#8221;<\/div>\n<h2 id=\"templates\">Why Templates Are the Key to Consistency<\/h2>\n<div class=\"article-paragraph\">One of the most practical tools discussed in the webinar was the use of templates.<\/div>\n<div class=\"article-paragraph\">Instead of rebuilding cost structures for every job, templates allow teams to standardize expected expenses based on job type.<\/div>\n<div class=\"article-paragraph\">&#8220;You know your business very well,&#8221; Seyedmortaza said. &#8220;You know the kind of expenses you experience depending on the job type\u2026you can set that up and reuse it.&#8221;<\/div>\n<div class=\"article-paragraph\">As time goes on, those templates get more accurate because real data replaces guesses.<\/div>\n<div class=\"article-paragraph\">&#8220;As you use those templates\u2026they&#8217;ll slowly become more and more accurate,&#8221; Mackay explained.<\/div>\n<div class=\"article-paragraph\">This process creates a feedback loop that improves results over time.<\/div>\n<h3>The Template Feedback Loop<\/h3>\n<ul style=\"margin: 0 0 1em;\">\n<li>Estimate costs before the job<\/li>\n<li>Track actual costs during execution<\/li>\n<li>Refine templates after completion<\/li>\n<\/ul>\n<div class=\"article-paragraph\">The end result is better pricing, better planning, and fewer surprises.<\/div>\n<h2 id=\"single-source\">The Importance of a Single Source of Truth<\/h2>\n<div class=\"article-paragraph\">One key point that came up during the discussion was the need for consistency.<\/div>\n<div class=\"article-paragraph\">Job costing depends on linking all activities back to a single identifier.<\/div>\n<div class=\"article-paragraph\">&#8220;That job number is the most important piece,&#8221; Seyedmortaza said.<\/div>\n<div class=\"article-paragraph\">Every contract for a job needs to use the same number. If not, revenue and expenses stay disconnected.<\/div>\n<div class=\"article-paragraph\">Mackay reinforced the importance of building this into workflows early. &#8220;A good habit is to assign and verify the job number as part of the contract setup beforehand,&#8221; he said.<\/div>\n<div class=\"article-paragraph\">Trying to match up that information later just adds extra work and makes it more likely that data will be missing.<\/div>\n<h2 id=\"review-profitability\">How Rental Businesses Should Review Profitability<\/h2>\n<div class=\"article-paragraph\">One of the more practical takeaways from the webinar focused on timing.<\/div>\n<div class=\"article-paragraph\">During the webinar, a quick poll showed that most people check profitability either before a job starts or after it ends. While this was not a formal study, it shows a common trend: not many teams track margins while the job is happening, even though that&#8217;s when real-time visibility matters most.<\/div>\n<div class=\"article-paragraph\">Mackay outlined a more effective approach. &#8220;It&#8217;s always best to review the margins before the event,&#8221; he said, so teams can &#8220;catch underpriced labor, transport, or overhead early.&#8221;<\/div>\n<div class=\"article-paragraph\">Then, after the job: &#8220;Go back and review what was expected versus what actually happened,&#8221; Mackay added.<\/div>\n<div class=\"article-paragraph\">Comparing what you expected with what actually happened is how you make long-term improvements.<\/div>\n<h2 id=\"works-within-elite\">How Job Costing Works Within Elite<\/h2>\n<div class=\"article-paragraph\">A key theme throughout the webinar was integration. Job costing is not designed to replace existing workflows.<\/div>\n<div class=\"article-paragraph\">&#8220;Job costing does not replace <a href=\"https:\/\/site-por-live-1777555726-eqfcrvdzfhvpadd5n2p2vymxb.local\/products\/elite\/\">Elite<\/a>,&#8221; Mackay said. &#8220;Contracts, expenses, and normal activity continue\u2026you just need to make sure that you&#8217;re putting in the job numbers.&#8221;<\/div>\n<div class=\"article-paragraph\">Instead, job costing works alongside your daily operations, helping you connect transactions to results.<\/div>\n<h3>What This Means for Your Team<\/h3>\n<ul style=\"margin: 0 0 1em;\">\n<li>Maintain existing processes without disruption<\/li>\n<li>Add profitability visibility at the job level in real time<\/li>\n<li>Track performance without switching between systems<\/li>\n<\/ul>\n<div class=\"article-paragraph\">For rental businesses already using Elite version 2025.15 or above, this creates a natural extension of their current system rather than a new one to adopt.<\/div>\n<h2 id=\"resolution\">From Guesswork to Confidence<\/h2>\n<div class=\"article-paragraph\">The main challenge discussed in the webinar was not about missing data, but about missing visibility.<\/div>\n<div class=\"article-paragraph\">Rental businesses already record revenue and track expenses. What&#8217;s missing is connecting those pieces in a way that shows the real picture.<\/div>\n<div class=\"article-paragraph\">Job costing provides that connection. It helps teams see where they make money, where they lose it, and how their decisions affect results\u2014before it&#8217;s too late to make changes.<\/div>\n<div class=\"article-paragraph\">This change is not just about daily operations. It&#8217;s a strategic move. Instead of guessing, teams can measure, adjust, and improve with every job. This clarity leads to better pricing, stronger margins, and more predictable growth.<\/div>\n<h2 id=\"takeaways\">Key Webinar Takeaways<\/h2>\n<div class=\"article-paragraph\">When you can see the true cost of a job, you can make better decisions about pricing, staffing, and planning. When that visibility is built into your existing workflows, it actually gets used.<\/div>\n<ul style=\"margin: 0 0 1em;\">\n<li>Revenue and profitability are not the same\u2014job costing shows the difference<\/li>\n<li>Disconnected data and gut instinct create margin risk<\/li>\n<li>A single job number is the foundation for accurate cost tracking<\/li>\n<li>Templates improve estimate accuracy over time<\/li>\n<li>Review margins before, during, and after jobs\u2014not just at the end<\/li>\n<li>Job costing works alongside Elite without replacing existing workflows<\/li>\n<\/ul>\n<h2 id=\"comparison-table\">Job Costing Challenges and How to Solve Them<\/h2>\n<table style=\"width: 100%; border-collapse: collapse; margin-bottom: 1.75em;\">\n<thead>\n<tr>\n<th style=\"border: 1px solid #000; padding: 12px; text-align: left; background-color: #80bd40; color: #ffffff; font-weight: bold;\">Challenge<\/th>\n<th style=\"border: 1px solid #000; padding: 12px; text-align: left; background-color: #80bd40; color: #ffffff; font-weight: bold;\">What It Looks Like in Practice<\/th>\n<th style=\"border: 1px solid #000; padding: 12px; text-align: left; background-color: #80bd40; color: #ffffff; font-weight: bold;\">Impact on Profitability<\/th>\n<th style=\"border: 1px solid #000; padding: 12px; text-align: left; background-color: #80bd40; color: #ffffff; font-weight: bold;\">How Job Costing Solves It<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td style=\"border: 1px solid #000; padding: 12px; background-color: #ffffff;\">Disconnected cost tracking<\/td>\n<td style=\"border: 1px solid #000; padding: 12px; background-color: #ffffff;\">Costs live in spreadsheets, notes, or multiple systems<\/td>\n<td style=\"border: 1px solid #000; padding: 12px; background-color: #ffffff;\">Hard to tell which jobs are actually profitable<\/td>\n<td style=\"border: 1px solid #000; padding: 12px; background-color: #ffffff;\">Centralizes revenue and expenses in one place<\/td>\n<\/tr>\n<tr>\n<td style=\"border: 1px solid #000; padding: 12px; background-color: #f3f4f6;\">Reliance on gut instinct<\/td>\n<td style=\"border: 1px solid #000; padding: 12px; background-color: #f3f4f6;\">Teams estimate profitability without full data<\/td>\n<td style=\"border: 1px solid #000; padding: 12px; background-color: #f3f4f6;\">Decisions based on assumptions instead of facts<\/td>\n<td style=\"border: 1px solid #000; padding: 12px; background-color: #f3f4f6;\">Provides real-time visibility into job performance<\/td>\n<\/tr>\n<tr>\n<td style=\"border: 1px solid #000; padding: 12px; background-color: #ffffff;\">Variable labor costs<\/td>\n<td style=\"border: 1px solid #000; padding: 12px; background-color: #ffffff;\">Crew size, hours, and overtime shift during jobs<\/td>\n<td style=\"border: 1px solid #000; padding: 12px; background-color: #ffffff;\">Labor overruns quietly reduce margins<\/td>\n<td style=\"border: 1px solid #000; padding: 12px; background-color: #ffffff;\">Tracks labor inputs and updates costs dynamically<\/td>\n<\/tr>\n<tr>\n<td style=\"border: 1px solid #000; padding: 12px; background-color: #f3f4f6;\">Travel and logistics variability<\/td>\n<td style=\"border: 1px solid #000; padding: 12px; background-color: #f3f4f6;\">Fuel, mileage, hotels, and per diem fluctuate<\/td>\n<td style=\"border: 1px solid #000; padding: 12px; background-color: #f3f4f6;\">Expenses increase without clear tracking<\/td>\n<td style=\"border: 1px solid #000; padding: 12px; background-color: #f3f4f6;\">Includes transport and travel costs in total job view<\/td>\n<\/tr>\n<tr>\n<td style=\"border: 1px solid #000; padding: 12px; background-color: #ffffff;\">Last-minute changes<\/td>\n<td style=\"border: 1px solid #000; padding: 12px; background-color: #ffffff;\">Extra runs, added crew, longer installs<\/td>\n<td style=\"border: 1px solid #000; padding: 12px; background-color: #ffffff;\">Margins leak during execution<\/td>\n<td style=\"border: 1px solid #000; padding: 12px; background-color: #ffffff;\">Allows teams to see impact and adjust in real time<\/td>\n<\/tr>\n<tr>\n<td style=\"border: 1px solid #000; padding: 12px; background-color: #f3f4f6;\">Inconsistent processes<\/td>\n<td style=\"border: 1px solid #000; padding: 12px; background-color: #f3f4f6;\">No standardized way to estimate jobs<\/td>\n<td style=\"border: 1px solid #000; padding: 12px; background-color: #f3f4f6;\">Repeating the same pricing mistakes<\/td>\n<td style=\"border: 1px solid #000; padding: 12px; background-color: #f3f4f6;\">Uses templates to standardize and refine estimates<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2 id=\"faq\">Frequently Asked Questions About Job Costing<\/h2>\n<div class=\"article-paragraph\">\n<h3>What is job costing in rental businesses?<\/h3>\n<p>Job costing tracks all revenue and expenses tied to a specific job to determine true profitability, not just top-line revenue.<\/p>\n<\/div>\n<div class=\"article-paragraph\">\n<h3>Do I need to change my current workflow to use job costing?<\/h3>\n<p>No. Job costing works alongside existing workflows in Elite, requiring only consistent use of job numbers.<\/p>\n<\/div>\n<div class=\"article-paragraph\">\n<h3>Who should use job costing data?<\/h3>\n<p>Typically, management teams use job costing insights to evaluate profitability and improve decision-making, while operational teams contribute the data.<\/p>\n<\/div>\n<div class=\"article-paragraph\">\n<h3>Can job costing handle complex jobs?<\/h3>\n<p>Yes. Job costing can track single-day jobs, multi-day events, multi-location projects, and jobs involving multiple customers, as long as they share a consistent job number.<\/p>\n<\/div>\n<div class=\"article-paragraph\">\n<h3>What version of Elite do I need?<\/h3>\n<p>Job costing is available to Elite users on version 2025.15 and above.<\/p>\n<\/div>\n<h2 id=\"watch-webinar\">Watch the Full Webinar<\/h2>\n<div class=\"article-paragraph\">To see how these ideas work in real situations and watch a full demo of job costing in Elite, check out the complete webinar below.<\/div>\n<p><iframe title=\"Are You Making Money on This Job? A Practical Look at Job Costing\" src=\"https:\/\/player.vimeo.com\/video\/1183906522?h=963df8db8e&amp;dnt=1&amp;app_id=122963\" width=\"800\" height=\"450\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Learn how rental businesses can improve profitability with job costing. Key insights from Point of Rental experts on tracking costs, reducing margin loss, and making better decisions.<\/p>\n","protected":false},"author":41,"featured_media":105336,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[56],"tags":[],"class_list":["post-105335","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-software-features"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.8 - aioseo.com -->\n\t<meta name=\"description\" content=\"Learn how rental businesses can improve profitability, with insights from experts on tracking costs, reducing margin loss, and making better decisions.\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Michael Peck\"\/>\n\t<meta name=\"google-site-verification\" content=\"1Cn-sgF7ANKsYJMiqx6OAyEFBNDVT9PIH0q1IrlLtJw\" \/>\n\t<meta name=\"msvalidate.01\" content=\"5D8BB6893DD36192F342744721A2D3DC\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/www.point-of-rental.com\/za\/webinar-recap-job-costing\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO Pro (AIOSEO) 4.9.8\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Point of Rental Software ZA | Hire &amp; Inventory Management Software\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"Rental Webinar Recap: Are You Making Money on This Job?\" \/>\n\t\t<meta property=\"og:description\" content=\"Learn how rental businesses can improve profitability, with insights from experts on tracking costs, reducing margin loss, and making better decisions.\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/www.point-of-rental.com\/za\/webinar-recap-job-costing\/\" \/>\n\t\t<meta property=\"og:image\" content=\"https:\/\/www.point-of-rental.com\/wp-content\/uploads\/2026\/04\/Job-Costing-Webinar-Blog-v2.png\" \/>\n\t\t<meta property=\"og:image:secure_url\" content=\"https:\/\/www.point-of-rental.com\/wp-content\/uploads\/2026\/04\/Job-Costing-Webinar-Blog-v2.png\" \/>\n\t\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t\t<meta property=\"og:image:height\" content=\"387\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2026-04-28T18:50:37+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2026-04-30T23:58:31+00:00\" \/>\n\t\t<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/pointofrentalsoftware\/\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:site\" content=\"@PointofRental\" \/>\n\t\t<meta name=\"twitter:title\" content=\"Rental Webinar Recap: Are You Making Money on This Job?\" \/>\n\t\t<meta name=\"twitter:description\" content=\"Learn how rental businesses can improve profitability, with insights from experts on tracking costs, reducing margin loss, and making better decisions.\" \/>\n\t\t<meta name=\"twitter:creator\" content=\"@PointofRental\" \/>\n\t\t<meta name=\"twitter:image\" content=\"https:\/\/www.point-of-rental.com\/wp-content\/uploads\/2021\/05\/pointofrentalsoftware_meta.png\" \/>\n\t\t<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t\t<meta name=\"twitter:data1\" content=\"Michael Peck\" \/>\n\t\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t\t<meta name=\"twitter:data2\" content=\"8 minutes\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.point-of-rental.com\\\/za\\\/webinar-recap-job-costing\\\/#article\",\"name\":\"Rental Webinar Recap: Are You Making Money on This Job?\",\"headline\":\"Webinar Recap: Are You Making Money on This Job? 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