MailChimp: Get Your Message Out
Need to contact a lot of people at once? MailChimp is easy and, depending on how many people you’re sending to, free. You’ll learn to export your email lists from your Point of Rental software, set up an email, and send it off to your customers. We’ll even run through a few metrics you’ll want to look at to improve your emails over time.
Gettin’ It: POs and Subrentals
Add purchased inventory and non-inventory items. Write subrentals correctly. See how Point of Rental helps you with automatic sequential key creation and more. You’ll even learn about ordering items from within repair and customer contracts! Eat your Cheerios and bring your coffee for this one!
Q&A with HAE Leadership
Sean Sebastian and Mark Goodrum talk with HAE’s Graham Arundell, about the issues facing Europe’s hire community and the path toward rebuilding after COVID. Your questions welcomed!
Expert/Elite: How to Set Up Maintenance Schedules
Keep your fleet healthy and your customers happy by maintaining your equipment at the proper intervals. We’ll show you how to set up maintenance schedules that make sense and maintain value.
Building Successful Landing Pages
When your customers visit your website, what do they see? They already want to rent – make sure they get the info they need so they can get their order in to YOUR business quickly (regardless of device).
Make Your Content Pop
We’ll get a bit more in-depth into the editing process and how you can turn your footage into professional-looking video by adding a few (mostly free) ingredients. We’ll also share some of our favorite sources.
Capturing Quality Content
Video is definitely the most engaging and effective type of content on the internet. But you don’t have to have a Hollywood budget to produce high-quality video – we’ll show you how to capture great footage that will impress your customers, competitors, and maybe even your family.
Check out an overview of the basics of PartyCAD. You’ll also learn how to edit items within the software so you can import PartyCAD files into your Point of Rental software.
Create Enjoyable Content
You have some free time and you’d like to create content that will connect you to your community (and hopefully bring in some business). What can you do? What should you consider? We’ll tackle the 5 Ws of content creation. Then, next week, we’ll show you HOW to capitalize on your own content ideas.
Maintaining a Long-Distance (Professional) Relationship
The WFH series continues with tips for successful video meeting management, participation, and appearances, so you don’t end up on a viral video.