{"id":105191,"date":"2026-03-01T17:52:07","date_gmt":"2026-03-01T23:52:07","guid":{"rendered":"https:\/\/www.point-of-rental.com\/?post_type=press&#038;p=105191"},"modified":"2026-03-23T18:00:22","modified_gmt":"2026-03-23T23:00:22","slug":"point-of-rental-acquires-owl","status":"publish","type":"press","link":"https:\/\/www.point-of-rental.com\/fr\/press-release\/point-of-rental-acquires-owl\/","title":{"rendered":"Point of Rental Software Acquires The Owl, Investing in Industry Leadership and Rental Expertise"},"content":{"rendered":"<style>\n.article-paragraph {\n  margin: 0 0 1em;\n}<\/p>\n<p>\/* Extra space below unordered lists *\/\n.entry-content ul,\n.wp-block-post-content ul,\n#content ul,\n.post-content ul,\n.single-post ul {\n  margin: 0 0 2.5em !important;\n}\n<\/style>\n<div class=\"article-paragraph\">\n<strong>Fort Worth, Texas &mdash; 3\/1\/2026 \u2014<\/strong> Point of Rental Software, a global leader in rental management solutions, today announced the acquisition of The Owl, a rental data insights platform founded by industry veterans Anthony Durante and John Feliciano.\n<\/div>\n<div class=\"article-paragraph\">\nMore than a technology acquisition, the move represents a strategic investment in deep rental industry knowledge and leadership.\n<\/div>\n<div class=\"article-paragraph\">\nDurante, co-founder and previously the CEO at Durante Rentals, as well as a longtime contributor to the American Rental Association (ARA), has built his career around operational excellence, benchmarking, and industry collaboration. Feliciano brings extensive hands-on rental experience and a shared passion for helping rental companies leverage data to make smarter, more confident decisions.\n<\/div>\n<div class=\"article-paragraph\">\nTogether, they founded The Owl to bridge the gap between raw data and real-world rental operations, turning performance metrics into practical, actionable insight.\n<\/div>\n<div class=\"article-paragraph\">\n\u201cThis acquisition is about more than technology,\u201d said Wayne Harris, CEO, Point of Rental. \u201cIt\u2019s about bringing industry knowledge into the heart of our innovation strategy. Anthony and John understand rental businesses because they\u2019ve led them. Their experience and commitment to advancing the industry align perfectly with our mission.\u201d\n<\/div>\n<div class=\"article-paragraph\">\nThe Owl will be integrated into Point of Rental\u2019s Rental Intelligence Suite, enhancing analytics capabilities with insights shaped by real-world operational experience. Customers will benefit from more meaningful benchmarking, clearer performance visibility, and tools built by people who understand the day-to-day realities of running a rental company.\n<\/div>\n<div class=\"article-paragraph\">\n\u201cI\u2019ve long respected Point of Rental as the true leader in rental software,\u201d said Durante. \u201cThey\u2019ve consistently evolved, innovated, and raised the standard for what technology can do for rental businesses. Joining their team is incredibly exciting for me. Together, we have an opportunity to combine deep industry experience with best-in-class technology to deliver even greater value to rental companies worldwide.\u201d\n<\/div>\n<div class=\"article-paragraph\">\nFeliciano added: \u201cWe built The Owl because we saw firsthand how powerful data could be when it\u2019s presented in a way operators can truly use. Joining Point of Rental gives us the scale to continue that mission: helping more rental companies turn information into impact.\u201d\n<\/div>\n<div class=\"article-paragraph\">\nPoint of Rental will retain The Owl\u2019s core team, with both Durante and Feliciano playing key roles in advancing analytics strategy and continuing to contribute their industry expertise.\n<\/div>\n<div class=\"article-paragraph\">\nWith this acquisition, Point of Rental reinforces its long-term commitment to the rental industry, investing not only in technology but in the people and expertise that drive it forward.\n<\/div>\n<h2>About Point of Rental Software<\/h2>\n<div class=\"article-paragraph\">\nPoint of Rental Software provides smart, scalable rental and hire management software to over 5,000 business locations of all sizes and industries. With offices in the U.S., U.K., Australia, and Canada, Point of Rental offers the global rental and hire industry award-winning software and unparalleled customer support. To learn how Point of Rental can benefit your business, email sales@pointofrental.com.\n<\/div>\n","protected":false},"featured_media":105192,"template":"","categories":[49],"class_list":["post-105191","press","type-press","status-publish","has-post-thumbnail","hentry","category-company-news"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 5.0.1.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"Fort Worth, Texas \u2014 3\/1\/2026 \u2014 Point of Rental Software, a global leader in rental management solutions, today announced the acquisition of The Owl, a rental data insights platform founded by industry veterans Anthony Durante and John Feliciano. 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