Category: Marketing

Why Pay Anywhere is the Future

Posted on September 13, 2017
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Posted in Marketing
Cayan integrations give customers the opportunity to pay anywhere.
The following post is a guest blog by our partner company, Cayan, which provides payment solutions for businesses in any industry. Point of Rental Software integrates with Cayan to give our customers a variety of payment processing options. Pay anywhere—the ability to move beyond a countertop and use payment acceptance solutions like in-aisle checkout, self-checkout, pay-at-the-table, and more—is a concept that industry analysts have long said is the future of payments. Yet it still hasn’t achieved widespread use here in America. ...Read More

Back to School: Learning Rental Every Day

Posted on August 24, 2017
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Point of Rental takes you back to school with these useful learning resources.
It’s back-to-school time here in Texas and throughout the country. Prepped with new bags, books, and supplies, kids are excited to start learning new things (well, most of them are). But there’s no reason they should be the only ones excited – at Point of Rental, we believe everyone should be eager to learn new things, regardless of age. With that in mind, we’ve come up with our list of resources that we believe will help you keep learning new ...Read More

Technology and Telematics Are Changing the Way We Manage Rental

Posted on December 2, 2016
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Technology like telematics can help you manage your business better. Point of Rental works with that technology to give you the data you need, when you need it.
Note: The following article was featured in the November/December issue of Pro Contractor Rentals.  Rental companies, especially in the construction industry, are taking advantage of new technology to improve the way they manage business. Incorporating rental management software that not only provides cutting-edge features, but also integrates with many other applications (like AEMP telematics), is no longer optional; it has become a must for rental businesses that want to remain relevant in their markets. So what is this new technology ...Read More

Data Drives The Future of Rental

Posted on November 29, 2016
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Point of Rental's Mobile Workshop provides rental management wherever you are
Note: The following article was featured in the November/December issue of Pro Contractor Rentals.  Data. Sophisticated rental stores demand it, and even those who haven’t felt the need for it until recently are recognizing they need it to stay competitive. Contractors can be sitting at home at 10 p.m., preparing for their next contract, wondering: “What do I have on rent? What equipment is on this job site? How much is this costing? What’s the availability on that machine?” They ...Read More

Run An Efficient Fleet With TSO Mobile

Posted on September 19, 2016
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Posted in Marketing
TSO Mobile, a partner of Point of Rental Software, wrote this article and provides GPS tracking services and telematics.
The following post is a guest blog by our partner company, TSO Mobile, which provides vehicle tracking, fleet management, and security solution software that works for any organization with mobile assets. Point of Rental Software integrates with TSO Mobile to help rental companies manage their assets. The alignment of multiple components are necessary in providing and attaining an efficient rental industry service. Equipment, goods and vehicles need to be managed in a timely manner, customer orders need to be dispatched to ...Read More

Get What You Need, When You Need It With AP Equipment Financing

Posted on September 2, 2016
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Posted in Marketing
AP Equipment Financing is a partner of Point of Rental Software.
The following post is a guest blog by our partner company, AP Equipment Financing, which provides fast, flexible financing for all your business needs, including Point-of-Rental® Software. When it is time to purchase new Point-of-Rental software for your business, you may find yourself exploring different payment options. Financing is a great way to get the software you need, when you need it. AP Equipment Financing provides fast, flexible financing for all of your business needs, including Point-of-Rental software! Here are the ...Read More

3 Ways Your Website is Losing Business

Posted on February 2, 2016
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Point of Rental Software Desktop Website View
With today’s technology, an online presence is crucial for your business to stay relevant, but it can be a 24/7 job to keep it consistently managed. Here are three characteristics of a successful website that will keep your business growing and put hours back on the clock. Providing customers with online tools such as an online catalog, shopping cart functionality, booking availability, and customer portals for secure payments and account information, not only allows you to provide higher customer satisfaction, but also increases business. In fact, ...Read More

Is Your Rental Store’s Website Mobile Ready?

Posted on July 21, 2015
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Posted in Marketing
Examples of mobile ready websites with Point of Rental Software
The following post is a guest blog by our partner company, RentalHosting.com, which provides website designs that emphasize being mobile ready and that integrate with your Point-of-Rental® Software. The rapid growth of smartphones in recent years has dramatically changed the way people use the internet and shop online. According to several reports, searches on mobile devices have now overtaken desktop searches in volume and if your business is not prepared for this major shift, you will lose to your competitors. ...Read More

Five Ways to Improve Your Online Presence

Posted on June 16, 2015
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Five Ways to Improve Your Online Presence
Having an effective online presence is imperative for businesses in today’s world, and the rental industry is no exception. Increasingly, businesses are looking for new ways to distinguish themselves and be found online ahead of their competitors. While Search Engine Optimization (SEO) is an ever-changing science, there are certain strategies you can implement today that will lead to improved rankings for your business online. 1) Meta Tags The first step to help your rental business be found online is to ...Read More

Tips & Tricks: Social Media in the Rental Industry

Posted on May 20, 2015
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In my last post about using social media in the rental industry, I covered how important it is as a company to be sharing engaging content on social platforms, such as LinkedIn and Facebook. A company’s interactions online not only strengthen and sell your brand, but they also create ongoing relationships with customers and potential customers alike. Many of you may be wondering, “Where in the world do I start? I have no idea how to use social media!” The good news ...Read More
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